financial services
Services

 


Media Relations

Broadgate's strength is its approach to

financial services,

corporate and financial, b2b, and specialist consumer

PR programmes

backed by experience, resources and in depth research ensuring its clients achieve maximum benefit and media exposure in support of their corporate objectives.


• Our staff of media relations experts have many years of experience both inside and outside the media
• We specialise in providing PR support for fund management, insurance, hedge funds and pensions companies
• Excellent journalist contacts at all levels across national, business, trade, personal finance, online and broadcast media
• Results driven with proven track record in high volume, high quality coverage
• Senior consultants in specialist fields


We also manage successful specialist consumer campaigns which provide valuable knowledge and experience for generating consumer coverage for our financial services clients


Corporate & financial PR

Whether its a new listing, merger or acquisition, or an established quoted company, Broadgate works with clients to ensure that a company's corporate communication is handled professionally to improve a company's relationship with its main target audiences be they, shareholders, analysts, customers or the media.


Crisis Management

From time to time there may be issues about which you are unwilling to comment, or where there are possible negative connotations. We're highly experienced in news management, responding to media interest and ensuring the most favourable coverage of a client's position. Recent examples of which include acting for a split-cap market participant and acting on behalf of the independent trustees of a distressed final salary pension scheme.


Media Training

Teaching clients how to handle themselves in front of the media and ensure clear delivery of messages is a vital part of our media relations work.

• Interview techniques
• Getting key messages across in a limited amount of time
• Ability to deal with different forms of media
• Dealing with difficult questions
• Contact building
• Understanding what makes a story



Website, Newsletter and Brochure Production

The design and production of stylish and informative websites, corporate newsletters and brochures that present the company in the best possible light some of our skills.

• Research
• Copywriting to suit the medium
• Photographic management
• Supervision of design and print
• Managing distribution database
• Annual reports



Corporate Event Management

Many of our clients have asked to use our creative management skills to organise corporate entertainment events for their clients, media and staff. Events have ranged from a dinner at the Guildhall in the City of London for 600 people to table football evenings for 30.

• Sourcing appropriate venues and entertainment
• Organising caterers
• Audiovisual
• Floral decorations
• Seating plans
• Music and entertainment